Enrichment for dogs

Our project

A new generation of toys is coming. Subscribe to be the first to know!

The Blog

Learn about enrichment, behaviors, training, tricks, and more!

We help animal rescues

10% of our profits will be donated. Our counter is coming soon!

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Tips and tricks to be the perfect pawrent. We will also send you a very special offer when our toys are ready!

Our Team

WisePawz™ is an enrichment toys company dedicated to enhancing your dog’s life. We give back 10% of our profits to dog rescue organizations.


WisePawz ambassador is a little brainy and reads too many books on dog psychology. Spark is joining our team to advocate for enrichment, and is running our IG account.


Chief Canine Officer

Merlot was rescued in Mexico and brought to California. He is now living his best life near Los Angeles. He is the inspiration behind WisePawz and its dedication to help rescues.

Merlot, Chi-Mix Rescue

Head of PupLick Relations

Merlot’s mom is passionate about enrichment toys that keep him entertained, sharp and happy. She is launching WisePawz under Merlot’s close supervision.

Merlot's Mom

Barketing Manager

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